Webraska Mobile Technologies successfully presented the latest version of its SmartZone Navigation application for SmartPhones at the Mobile Office exhibition in Paris, generating strong interest from mobile carriers as well as motor clubs and fleet management system integrators.
GPS-navigation is now available for a wide range of mobile devices with genuine mass-market appeal, and is set to become one of the mobile killer-applications driving value-added service revenues. As pioneer, and leader in this field, Webraska's latest generation of SmartZone Navigation for Smartphones (the latest generation of enhanced mobile phones running on Microsoft Windows Mobile or Symbian operating systems) is expected to play a major role stimulating consumer uptake of low-cost GPS navigation.
"SmartZone Navigation is a market-ready application for wireless carriers seeking to offer a valuable branded service that will create opportunities to increase ARPU and stimulate device upgrade" says Jonathan Klinger, VP Sales & Marketing at Webraska. "Webraska is the partner of choice for operators wanting to deploy navigation solutions, thanks to its dual long-term expertise in mobile location-based services and GPS-navigation applications".
As a long term partner of wireless carriers, Webraska licences its applications to mobile operators, rather than selling direct under its own brand. In turn, operators manage both the distribution of SmartZone Navigation equipped mobile gps phones, and the service provision across their network. Webraska supports the latest versions of the operating systems for mobile devices - currently Symbian Series 60 v6.1 and higher - as well as Microsoft Windows Mobile for Pocket PC and Smartphone 2002 and 2003. Webraska's GPS navigation software is compatible with the smartphones being launched in time for Christmas such as the Nokia 6600, Siemens SX1 or the SPV and E200 from Orange.
Webraska (now Masternaut) delivers integrated wireless location-based services (LBS), telematics applications, navigation and mobile enterprise solutions.