Action Sports - Yenra

Biomechanics research and design building dedicated to the physical impacts of skateboarding inspired by its subject matter

Action Sports

The public unveiling of Sole Technology's Research and Design Building on Thursday, August 12, is the realization of a dream for Pierre Andre Senizergues, Sole Technology's president, owner and CEO. An ex-professional skateboarder, Senizergues is now one of the most successful skateboarding and action sports footwear manufacturers in the world.

The building exudes the same cutting-edge, hard grid imagery of Sole Technology's customers who are inspired by the motion of skateboards, wheels, ramps and pipes. The Research and Development Building pays homage to the true aesthetic of minimalism -- a style not obsessed with rules and design structures, but rather with color, curves and candor -- very much in keeping with the skateboarding philosophy. The result is a stunning structure that combines functional modernism with the dynamic of a skateboard park.

Across from the Research and Design Building is the Sole Technology Institute, a state-of-the art biomechanics research and testing facility, the only organization in the world dedicated to the study of the physical impacts of skateboarding and action sports.

Senizergues' vision for the building was conceptualized with the help of Emile Bouret of Bouret Design in Carlsbad, Calif., and executed by award-winning architect Jon Lundstrom of Lundstrom and Associates in Irvine and designer/artist Xavier Llongueras of Studio X in Hollywood. The building has been the recipient of the following awards: National Award of Honor 2004, Society of American Registered Architects; Design Award for Excellence 2004, Society of American Registered Architects, California Council; and Award of Merit for Best Office-Professional Building 2004, Gold Nugget Awards.

A One Year Anniversary celebration hosted by Pierre Senizergues will begin at 5 p.m. on Thursday, August 12. Tours of the building will be conducted between 5 p.m. and 7 p.m.