Amazon recommendation: Mary-Kate and Ashley: Our Story (paid link)
Ashley Olsen and Mary-Kate Olsen will appear in an advertising campaign Badgley Mischka. The multimedia campaign will debut in April. The campaign marks the twins' first partnership with a luxury fashion house. The campaign will also be the first time the stars will promote a brand other than their own.
Ashley explained: "We have been fans of Mark and James for years and were honored when approached to appear in the campaign. When I wear Badgley Mischka I feel sexy and feminine," Mary-Kate added, "Recently, we attended their fall fashion show. The clothes were glamorous, beautiful, colorful, and fun."
Mark Badgley and James Mischka said: "Ashley and Mary-Kate have grown up to become America's young style icons. They have an amazing sense of fashion and individuality that intrigued us. Ashley and Mary-Kate reflect the younger, edgier and more sensual glamour that we have incorporated into our latest fall collection."
Creative director Dari Marder said that "the central theme of the campaign was modern day Cinderella's. Creatively, we were all about having the girls look gorgeous and elegant but not perfectly coiffed. It is a looser more unrefined and approachable glamour."
The campaign was photographed by photographer Gilles Bensimon in the Presidential Suite of the St. Regis Hotel. The campaign features both Olsen's wearing gowns from the couture collection. In addition to the print ads, the campaign will also appear on the internet and in-store.
Badgley Mischka has been hailed by Vogue as among the Top 10 American Designers and their designs appeal to a range of celebrities. Badgley Mischka is sold in the most prestigious stores.
Mary-Kate and Ashley Olsen
Mary-Kate and Ashley Olsen are American fashion designers and former child actresses. Born on June 13, 1986, they began their acting career at a very young age, sharing the role of Michelle Tanner on the popular television sitcom "Full House" from 1987 to 1995. This role made them famous internationally.
After their success on "Full House," the Olsen twins starred in numerous television movies and direct-to-video releases during their childhood and teenage years. They became notable figures in popular culture during the late 1990s and early 2000s.
As they grew older, Mary-Kate and Ashley shifted their focus from acting to the fashion industry. They co-founded luxury fashion brands like The Row, Elizabeth and James, and more affordable lines at retailers such as JCPenney and Walmart. Their fashion lines have been praised for their sophistication and attention to detail.
The twins are known for their distinctive personal style and have become fashion icons in their own right, influencing trends and styles in modern fashion. Despite their fame, they have maintained a relatively private life, especially in recent years, focusing primarily on their careers in the fashion industry.