One of the great advantages to digital cameras over film cameras is the LCD viewfinder that helps you frame subjects from different angles. Now this feature is included in an instant camera.
The Polaroid Image1200 instant camera has debuted with a preview LCD viewfinder, similar to a camcorder's viewfinder, which allows users to frame the image prior to taking the picture. The Image1200 also features true 10-zone auto-focus as close as 24 inches for crisp images with superb depth-of-field. The camera uses wide-format Polaroid Image film.
"For business users and consumers alike, nothing captures the moment now like a Polaroid picture," says Jeff Hopper, vice president and chief marketing officer, Polaroid Corporation. "With its advanced features and unique photo preview capabilities, the new Image1200 makes it easy to take high-quality, vivid images that can be used for business or for play."
The Image1200 camera's sleek folding design makes it the ideal camera for capturing great instant images in-the-moment and on-the-go. In addition to the adjustable color LCD viewfinder, the camera offers a variety of premium features for superior photo taking, including auto-focus, auto-flash, red-eye reduction and exposure control for varying photo light and darkness. The camera also includes a tripod mount and self-timer for ease-of-use in a variety of photo settings and situations.
The Image1200 builds on the Polaroid technology heritage with the addition of the LCD viewfinder. The preview screen makes it easy to capture the important, instant moments for consumers and for business users who rely on their cameras to document vital images. For example, instant photography is key in documenting evidence in law enforcement. In the United States, a Polaroid instant camera is standard equipment for more than one out of three law enforcement officers.
This camera also is designed for the photo enthusiast who wishes to experience life by capturing and sharing instant moments. The Image1200 offers the latest technology to provide the best quality instant photograph available. The Image1200 also appeals to gadget gurus - those who desire the latest and greatest in technology. The camera's preview LCD viewfinder offers users a truly new instant experience.
Compatible with Polaroid Image film (also known as Spectra film), the new Image1200 is available now at major retailers, traditional photographic stores, and computer and electronic stores for a suggested U.S. retail price of $169.00. The Image1200 requires two AA batteries (included with the camera). Polaroid Image film is available in 10-exposure packs for a suggested retail price of about $14.95.
Polaroid designs, develops, manufactures and markets instant photographic cameras and films; digital imaging hardware; instant digital printing systems; secure identification systems; and sunglasses.