Duct Tape Colors

Steel blue, gold and maroon among new color possibilities for Duck Tape

Duct Tape

Taking its cue from a love song that "turned all my gray skies blue," one duct tape marketer is turning its gray tape blue... and gold and maroon. Duck brand duct tape is asking duct tape enthusiasts to help pick its newest shade from three edgy new colors: steel blue, gold and maroon.

Henkel Consumer Adhesives, Inc., marketer of Duck brand duct tape, is not changing its best selling tape, it's merely asking if gold duct tape would "spice up" a repair. Or if holding a fender to a car with steel blue duct tape could be considered "tricked out." Or even if repairing the hole in your favorite leather couch with a strip of maroon duct tape could lead you to want to make matching throw pillows.

Duct tape enthusiasts are encouraged to vote for their favorite new shade from the three potential hues of tape at www.ducktapeclub.com. Voting begins September 20 and ends November 20, 2003. The most popular new color will be available for retail sale in 2004.

According to Henkel Consumer Adhesives, the popularity of colored duct tape has skyrocketed in recent years. Duck brand duct tape is currently available in 18 different colors and patterns.

To introduce its color contest, Henkel Consumer Adhesives worked with three Ohio art schools to create nearly 50 colorful and larger-than-life-sized zoo animals and unveiled them today at the Columbus Zoo and Aquarium. Each animal was completely adorned with the company's many shades of Duck Tape. Animal sightings included a Bengal tiger, Asian elephant, giraffe, lion, and crocodile and many additional exotic animals.

Henkel Consumer Adhesives develops and markets a broad array of imaginative products for the home, school and office under the Duck and Loctite brands. In Canada, the company markets products through Henkel Canada Corporation, Consumer Adhesives. Henkel Consumer Adhesives is part of the Henkel Group, a worldwide leader in adhesives and a European leader in laundry/home care and personal care products.