Chanel announced that Nicole Kidman will represent the image of Chanel No. 5. The Oscar winning actress will star in a TV commercial and print campaign for the iconic fragrance brand. Jacques Helleu, artistic director for Chanel (who has the worldwide responsibility for the Number 5 advertising campaigns), has asked visionary film maker Baz Luhrmann (Moulin Rouge, Romeo-Juliet, Strictly Ballroom), who is currently in pre-production on Alexander The Great, to conceive, direct and produce the campaign for Chanel. Ms. Kidman will be featured in all advertising for No5, on a global basis beginning in fall 2004. Ms. Kidman was chosen because she represents a unique standard of elegance and embodies the spirit and modernity of Chanel.